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Direct deals between brands and creators

Influencer marketing, minus the third wheel.

Brands and creators deal directly. Matched on real post numbers, priced fairly, and paid the day the post goes live.

  • Instagram
  • YouTube
  • Snapchat

Secure payment

Meet our AI matchmaker

Hover to meet our AI matchmakerTap to meet our AI matchmaker

  • For brands Finds the creators whose audience is your buyer. Duo compares your target buyer's age, location, interests and spending level with each creator's real audience.
  • For creators Finds brands that grow you, not just pay you: brands that fit your content and image, pay fairly and pay on time.
  • Finds who can buy Picks creators whose audience is concentrated in your buyers. Premium products reach metro and international audiences; mass-market products reach small towns.
  • Brand-safe and real Filters unsafe content and flags fake followers.
  • Explains every match In plain words, no black box.

Start here. That's the only choice.

I am a brand

Tell us the numbers you need — views, likes, comments, platform. We surface the creators whose real numbers meet them, and you negotiate the price directly.

  • Post a brief with the views, likes, comments and platform you need.
  • See creators matched on real post numbers, not follower counts.
  • Negotiate with market-rate guidance.
  • Lock in the payment and pay only when the post goes live.
Find creators

I am a creator

Your posts are inventory. List your real numbers, get matched with brands that fit, negotiate with market-rate guidance — and get paid the day you post.

  • List your posts with real performance numbers.
  • Get matched with brands that fit.
  • Negotiate with market-rate guidance.
  • Get paid the day you post, and keep 95%.
Find brands

Take control of your deals. Set your own price or budget.

  • Value for money, in plain words

    Brands see how many matching viewers each rupee reaches, from verified numbers. Creators set their own price, brands set their own budget, and nobody is told what to charge.

  • Matched on real numbers

    Creators are matched on their real post numbers and real audiences, not follower counts. Often several smaller creators fit better than one expensive star.

  • Secure payment, paid on posting

    Sign together, the brand locks in the payment, the creator posts and gets paid. Nobody waits weeks for view counts to mature.

  • 95% goes to the creator

    A flat 5% fee for each side, shown to both before anyone signs. No subscriptions, no hidden cuts, no agency margin.

How open bidding works

Brands post an open campaign. Creators make their offers. Whoever secures the deal, gets the deal.

  1. STEP 1

    A brand posts an open campaign

    Sample Brand · Instagram

    2 posts · min. 300K avg views

    Budget ₹60,000

  2. STEP 2

    Several creators bid

    @demo.one420K views, 31K likes₹22K
    @demo.two610K views, 40K likes₹30K
    @demo.three1.1M views, 88K likes₹55K
  3. STEP 3

    Recommended matches based on real post numbers

    @demo.two610K views94% match
    @demo.one420K views89% match
    @demo.three1.1M views86% match
  4. STEP 4

    Pick, negotiate, sign, lock in payment

    @demo.two · Market rate ₹28–34K

    Agreed ₹30,000

    SIGNEDPAYMENT LOCKED IN

Open campaigns are open to every creator who fits the brief. No lowballing, no gatekeepers. Make your offer and secure the deal.

How payment works

  1. Sign the deal together

  2. Brand locks in the payment

  3. Creator posts the content

  4. Creator gets paid. Done.

Most of the payment is released the day the post goes live, and the rest once it has stayed up for the agreed period.